VISUAL SOUNDTRACK LAUNCHES

Visual Soundtrack
Registration Now Open!

Visual Soundtrack is a new programme designed for businesses involved in the creation and distribution of music visual content. The programme is open to all Creative Industries businesses based in the South West of England and offers unique access to, and support from, a distinguished Advisory Panel of digital music specialists assembled to help participating businesses grow and compete in a rapidly evolving commercial landscape.

If you are interested in getting involved please read the FAQs below, download an Application Form as either a Word Document or as a PDF and complete and return a copy of the application form by email here

What is the aim of the project?
To encourage growth and innovation in South West based music visual content businesses. The Visual Soundtrack project is taking a two pronged approach. Firstly, to support high growth potential creative businesses in the region. Secondly, to develop and test new commercial music visual products and services. Simply, to help businesses involved in making music visual content to earn more money out of the creative content that they produce.

Who is behind the project?
The project is run by Geoff Foulkes, Project Director at the Gloucestershire Media Group and formerly Director of International Acquisitions at Warner Music. Supporting Geoff is the Visual Soundtrack Advisory Panel, a designated team of experienced music visual professionals with a wide range of skills across project management, audio visual technology, digital music marketing, business development, and international distribution. What the members of the Advisory Panel all have in common is that they work successfully at the sharp end of the digital music visual content business. The project is supported by the South West Creative Industries iNet, part of the Government’s Solutions for Business portfolio, funded by the European Regional Development Fund (ERDF) and led by Creative England. With additional support from Gloucester City Council’s Quays Creative project and the Leadership & Management Advisory Service (LMAS).

Who are you looking for?
If your business is involved in making music visual content we want to hear from you. If you are a producer or director, a camera operator, a make-up artist, an audio engineer, a FCP editor, a visual artist; whatever your specialist skills – we want to hear from you. We are accepting applications from Limited Companies, Partnerships, or Sole Traders. If you are a growing small or medium sized business working in this field, we definitely want to hear from you.

How will it work?
The Visual Soundtrack project is operating throughout 2012. We will work with each selected business to help deliver tangible commercial results over the lifetime of the project. We will mutually agree with each business a flexible programme of support, of defining aims and establishing a “plan of attack”. Each business plan of attack will be assessed and reviewed at quarterly group sessions, at a number of one-on-one meetings with an Advisory Panel specialist, and through a bespoke interactive digital networking platform. Each business will have a first point of contact and feedback for all enquiries during the project.

How do I get involved?
To apply for a place please complete and return an application form – see How do I Apply? below. We will respond with initial feedback to your application, followed by a meeting to discuss how we can help your business grow and to achieve set goals. Enrolment is strictly limited to just TEN businesses across the region and the competitive application process will focus on each applicant’s potential for growth and a commitment to trying new ways of commercialising what they do.

How much will it cost?
Enrolment in the project is absolutely FREE for participating businesses. The support and advisory elements of the programme will be delivered without charge, with substantial funding coming from the ERDF and the project’s other supporters. Businesses will be asked to contribute to the costs of optional events and other specialist elements of the project, but these elements will in turn be subsidised through the LMAS at a rate of 50% and will not exceed £500 per business over the course of the total 2012 programme.

What commitment do I need to give to the project?
We will expect you to stay with the project from start to finish. The project is flexible by design and the time commitment for meetings and for participation in other events will depend entirely on the business “plan of action” that we identify at the outset. On commencement we will ask you to sign a simple short agreement stating your commitment to the project. At the end we will ask you to fill out a short completion document which will review your involvement in the project.

When does it start?
The Visual Soundtrack project is now open for business. We are accepting applications until Monday, the 13th February. We will give feedback to all applicants on or before Friday, the 17th February with inaugural meetings taking place before the end of February.

When does it finish?
The project will run throughout the year and final reviews and feedback for businesses will be completed in December 2012.

Can I discuss with you before I apply?
Absolutely. For an informal discussion call Geoff on (07775) 917472 or send him an email here

How do I apply?
Please download a copy of the Application Form below as either a Word document or as a PDF, complete and return by email here or by post to The GMG, Alexandra Warehouse, Gloucester Docks, Gloucester GL1 2LG.

Visual Soundtrack Application Form – Word Document
Visual Soundtrack Application Form – PDF
Visual Soundtrack FAQ for applicants

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